Amazon vs Shelly 2026: Smart Home Comparison

Amazon

USA

Higher rated

4.6/5

Average rating

Websitewww.amazon.com

Twitter@amazon

AmazonVisit Store

Amazon is one of the largest smart home players through its Alexa voice assistant and the Echo family of smart speakers and displays. Beyond Echo, Amazon owns Ring and Blink for security cameras and doorbells, and its Alexa platform acts as a central hub that controls thousands of third-party smart home devices. Alexa's broad compatibility and low-cost hardware make Amazon a common starting point for new smart home users.

View Amazon

Shelly

Bulgaria

4.4/5

Average rating

Websitewww.shelly.com

Twitter@shelly_IoT

AmazonVisit Store

Shelly, based in Bulgaria, makes compact smart relays, switches, plugs and sensors that fit behind existing wall switches and outlets to automate almost any home wiring. Its devices are popular with advanced users for offering local control, a built-in web interface, MQTT and broad integration with Home Assistant, Alexa and Google Home. Shelly is a favorite for retrofitting smart control without replacing fixtures.

View Shelly

Catalogs