Brands · Head to head

Shelly vs Ubiquiti

Comparing both brands side by side, ratings, catalog size and every product, so you can see which fits your smart home better.

Updated October 2026
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Shelly logo
ShellyBulgaria flagBulgaria
4.4/5
Average rating

Shelly, based in Bulgaria, makes compact smart relays, switches, plugs and sensors that fit behind existing wall switches and outlets to automate almost any home wiring. Its devices are popular with advanced users for offering local control, a built-in web interface, MQTT and broad integration with Home Assistant, Alexa and Google Home. Shelly is a favorite for retrofitting smart control without replacing fixtures.

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VS
Ubiquiti logoHigher rated
4.5/5
Average rating
Websitewww.ui.com
Twitter@Ubiquiti

Ubiquiti is a US networking company whose smart home relevance comes from its UniFi platform, spanning Wi-Fi routers, mesh systems, switches, security cameras (UniFi Protect), video doorbells and access control. Its gear is prized by enthusiasts for high performance, a unified local-first UniFi OS interface and no mandatory subscriptions. A fast, reliable UniFi network is a popular backbone for larger smart homes, though the ecosystem leans prosumer rather than plug-and-play.

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