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Plugs · Head to head

Amazon Smart Plug vs Aqara Smart Plug (EU)

Full Smart Plugs comparison in 2026

Updated September 2026
Data from Amazon and official Aqara site.
2026 verdict
The Aqara Smart Plug (EU) is the more capable smart plug of this pair, while the Amazon Smart Plug keeps the one advantage it was built for: the simplest Alexa control there is.
Aqara Smart Plug (EU)
Winner
Aqara Smart Plug (EU)
Buy on Amazon CanadaCheck price
The Aqara plug adds energy monitoring, a Zigbee radio that also repeats the mesh, and a broad set of integrations that includes Apple Home, Google Home and Home Assistant. The Amazon Smart Plug is a North American Type B plug at 120 V, sold for Alexa households, while the Aqara Smart Plug (EU) is a European Type F plug at 250 V, so for many buyers the outlet format settles it first. Both switch reliably; pick the Amazon one only for an Alexa-only home in North America.
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FeatureAmazon Smart PlugAqara Smart Plug (EU)Winner
Rating4.74.5Amazon Smart Plug
Energy MonitoringNOYESAqara Smart Plug (EU)
IntegrationsAlexaGoogle Home, Alexa, Apple HomeKit, Samsung SmartThings, Home Assistant, MatterAqara Smart Plug (EU)
Zigbee RouterNOYESAqara Smart Plug (EU)
Plug FormatType BType FDifferent strengths
Warranty1 year1 yearTie
Weather ResistanceNONOTie
Connectivity2.4 GHz WiFiZigbeeTie

What the differences mean

Plug format and region

The Amazon Smart Plug is a North American Type B plug rated for 120 V, and the Aqara Smart Plug (EU) is a European Type F plug rated for 250 V. They are not interchangeable, so the first question is which outlet you have. A European buyer cannot use the Amazon plug, and a North American buyer cannot use the Aqara EU model.

Hub requirement

The Amazon Smart Plug needs no hub: it connects to Wi-Fi and is set up inside the Alexa app. The Aqara Smart Plug (EU) has no Wi-Fi or Bluetooth radio of its own, so it always needs a Zigbee hub, whether that is an Aqara hub or a third-party Zigbee coordinator such as Home Assistant with Zigbee2MQTT.

Energy monitoring

The Aqara Smart Plug (EU) records power consumption on a daily and monthly basis, so you can see what an appliance uses. The Amazon Smart Plug has no energy monitoring and cannot report power draw, only switch the outlet. For tracking consumption, the choice is already made.

Ecosystems

The Amazon Smart Plug is Alexa and nothing else, with no Google Home, Apple Home, SmartThings or Matter. The Aqara Smart Plug (EU) works with Apple Home, Alexa, Google Home and Home Assistant, pairs directly with a SmartThings hub over Zigbee, and reaches Matter through an Aqara hub.

Mesh repeater

The Aqara Smart Plug (EU) is a Zigbee router, so it relays signals for other Zigbee devices and strengthens the mesh around it. The Amazon Smart Plug is a Wi-Fi device and does nothing for a Zigbee network. If you are building out a Zigbee home, only one of these two helps.

Which one to buy if

What owners say

Owners of both plugs describe the same easy start and dependable switching. Amazon Smart Plug owners fall for the setup above all, saying an Echo finds it in seconds with no hub or skill, and older or less technical buyers call it the easiest device they have added; they also warn that it is Alexa only, has no energy monitoring and is bulkier than some rivals. Aqara Smart Plug (EU) owners praise how solidly it switches and reports consumption, and they value that it doubles as a Zigbee router and fits into Home Assistant or a hub; the recurring complaint is the large housing, which crowds neighboring sockets.

Price history compared

Every price change of both, in the same store, so the gap between the two lines is what one costs more than the other.

  • Amazon Smart Plug
  • Aqara Smart Plug (EU)

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Frequently Asked Questions

Which is better overall: Amazon Smart Plug or Aqara Smart Plug (EU)?

The Aqara Smart Plug (EU) does more: energy monitoring, a Zigbee router and support for Apple Home, Google Home and Home Assistant on top of Alexa. The Amazon Smart Plug wins on setup, because an Echo finds it in seconds with no hub, but it is Alexa only, has no metering and is a North American Type B plug.

What is the biggest difference between the Amazon Smart Plug and the Aqara Smart Plug (EU)?

Two things stand out: the plug format and the hub. The Amazon Smart Plug is a 120 V Type B plug for North America that needs no hub, while the Aqara Smart Plug (EU) is a 250 V Type F plug for Europe that always needs a Zigbee hub. The Aqara plug also adds energy monitoring and a Zigbee router.

Does the Aqara Smart Plug (EU) monitor energy use?

Yes. It records power consumption on a daily and monthly basis. The Amazon Smart Plug has no energy monitoring and cannot report usage.

Does the Amazon Smart Plug work in Europe or with Google Home?

No on both counts. The Amazon Smart Plug is a North American Type B plug for 120 V and it works with Alexa only, with no Google Home, Apple Home, SmartThings or Matter support.

Do the Amazon Smart Plug and the Aqara Smart Plug (EU) need a hub?

The Amazon Smart Plug needs no hub and connects directly over 2.4 GHz Wi-Fi. The Aqara Smart Plug (EU) has no Wi-Fi radio and always needs a Zigbee hub, such as an Aqara hub or a third-party Zigbee coordinator.

Who should buy the Amazon Smart Plug, and who the Aqara Smart Plug (EU)?

Buy the Amazon Smart Plug for an Alexa-only home in North America where setup simplicity matters most. Buy the Aqara Smart Plug (EU) for a European home that wants energy monitoring, Apple Home or Home Assistant, or a plug that strengthens a Zigbee mesh.

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