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Plugs · Head to head

Amazon Smart Plug vs Fibaro Wall Plug (EU)

Full Smart Plugs comparison in 2026

Updated September 2026
Data from Amazon and official Fibaro site.
2026 verdict
Between two plugs that both talk to Alexa, only one adds real energy data: the Fibaro Wall Plug (EU) beats the Amazon Smart Plug in this comparison.
It pairs energy monitoring with Apple HomeKit support and Bluetooth setup that the Amazon plug does not offer. Both connect directly over Wi-Fi, so neither needs a separate smart home hub to get online. The Amazon Smart Plug answers back with a lower price and a slightly higher owner rating, along with the simplest possible Alexa-only setup for anyone with no interest in HomeKit or energy tracking. The two also use different regional plug standards, Type B for the Amazon Smart Plug and Type F for the Fibaro Wall Plug (EU), so the right pick partly depends on which outlets you actually have. Choose the Fibaro Wall Plug (EU) for HomeKit support and energy monitoring on European sockets, and the Amazon Smart Plug for the cheapest, fastest way to add Alexa control on US-style outlets.
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FeatureAmazon Smart PlugFibaro Wall Plug (EU)Winner
Rating4.74.5Amazon Smart Plug
Energy MonitoringNOYESFibaro Wall Plug (EU)
Connectivity2.4 GHz WiFi2.4 GHz WiFi, BluetoothFibaro Wall Plug (EU)
IntegrationsAlexaAlexa, Apple HomeKit, Home AssistantFibaro Wall Plug (EU)
Plug FormatType BType FDifferent strengths
Warranty1 year1 yearTie
Weather ResistanceNONOTie
Zigbee RouterNONOTie

What the differences mean

Platform reach

The Fibaro Wall Plug (EU) works with Apple HomeKit alongside Alexa. The Amazon Smart Plug is Alexa only, with no Google Home, Apple Home, SmartThings or Matter path at all.

Energy monitoring

The Fibaro Wall Plug (EU) reports real-time power consumption for whatever is plugged in. The Amazon Smart Plug has no energy monitoring feature.

Connectivity

The Fibaro Wall Plug (EU) adds Bluetooth alongside Wi-Fi, useful for setup and local pairing. The Amazon Smart Plug connects over 2.4GHz Wi-Fi only.

Regional plug and voltage

The Amazon Smart Plug is a Type B plug built for US-style outlets. The Fibaro Wall Plug (EU) is a Type F plug for European sockets, so the choice is partly decided by which region you are wiring for.

Price and rating

The Amazon Smart Plug is the more affordable of the two and carries the higher average owner rating, the trade-off for doing less.

Which one to buy if

What owners say

Amazon Smart Plug owners describe an Echo finding the plug within seconds of plugging it in, with schedules and routines that keep running reliably day after day and reconnect on their own after a power or Wi-Fi outage. Fibaro Wall Plug (EU) owners talk more about longevity, several say they have run multiple units for years without a failure, and they like being able to see real-time power consumption at a glance and pair cleanly with Apple HomeKit. The Fibaro's main complaint is its premium price next to generic plugs, while the Amazon plug's is that it does only one thing, Alexa control, and nothing else.

Price history compared

Every price change of both, in the same store, so the gap between the two lines is what one costs more than the other.

  • Amazon Smart Plug
  • Fibaro Wall Plug (EU)

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Frequently Asked Questions

Which is the better smart plug: Amazon Smart Plug or Fibaro Wall Plug (EU)?

The Fibaro Wall Plug (EU) is the stronger pick overall, with energy monitoring, Bluetooth setup and support for Apple HomeKit. The Amazon Smart Plug is simpler and Alexa-only, with a lower price and a slightly higher owner rating.

Do the Amazon Smart Plug and Fibaro Wall Plug (EU) use the same outlet?

No. The Amazon Smart Plug uses a Type B plug for US-style outlets, while the Fibaro Wall Plug (EU) uses a Type F plug for European sockets, so the choice also depends on which outlet standard your home uses.

Does the Amazon Smart Plug measure energy use?

No, it has no energy monitoring feature at all. The Fibaro Wall Plug (EU) reports real-time power consumption for whatever is plugged in.

Does either plug need a separate hub?

No. Both connect directly, the Amazon Smart Plug over Wi-Fi only, and the Fibaro Wall Plug (EU) over Wi-Fi with Bluetooth for setup, so neither requires a dedicated smart home hub.

Who should buy the Amazon Smart Plug?

Alexa households on US-style outlets who want the cheapest, fastest way to add voice control to a lamp or fan, with no interest in HomeKit or energy data.

Who should buy the Fibaro Wall Plug (EU)?

Apple HomeKit households on European sockets who want built-in energy monitoring and a track record of long-term reliability alongside remote control.

Full comparison table

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