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| Feature | Fibaro Wall Plug (EU) | Shelly Plug M Gen3 | Winner |
|---|---|---|---|
| Price | €41.26 | €12.90 | Shelly Plug M Gen3 |
| Warranty | 1 year | 3 years | Shelly Plug M Gen3 |
| Maximum Load Power | 2500W | 3000W | Shelly Plug M Gen3 |
| Integrations | Alexa, Apple HomeKit, Home Assistant | Google Home, Alexa, Apple HomeKit, Samsung SmartThings, Home Assistant, Matter | Shelly Plug M Gen3 |
| Rating | 4.5 | 4.5 | Tie |
| Weather Resistance | NO | NO | Tie |
| Plug Format | Type F | Type F | Tie |
| Overheat/Overload Protection | YES | YES | Tie |
| Energy Monitoring | YES | YES | Tie |
| Connectivity | 2.4 GHz WiFi, Bluetooth | 2.4 GHz WiFi, Bluetooth | Tie |
| On/Off Button | YES | YES | Tie |
| Zigbee Router | NO | NO | Tie |
What the differences mean
Ecosystems
The Shelly Plug M Gen3 is Matter certified, so one setup code adds it to Apple Home, Alexa, Google Home, SmartThings and Home Assistant. The Fibaro Wall Plug (EU) supports Apple HomeKit and Alexa only, with no Google Home, SmartThings or Matter, which narrows who can use it well.
Load ceiling
The Shelly Plug M Gen3 switches up to 3000 W at 13 A on 220 to 240 V, while the Fibaro Wall Plug (EU) is rated 2500 W at 10 A. For a heater or another demanding appliance the Shelly leaves more room.
Warranty
Shelly backs the Plug M Gen3 with a three-year warranty, and the Fibaro Wall Plug (EU) carries a one-year warranty. On a plug that stays in a socket year after year, that is a meaningful difference in cover.
Local control
The Shelly Plug M Gen3 stores schedules, timers and scripts on the device and exposes an open local API and MQTT. The Fibaro Wall Plug (EU) can be paired locally by Home Assistant over its HomeKit interface, but it does not offer the same scripting surface.
Age and colour
The Fibaro Wall Plug (EU) is the older design, on the market since 2013, and it comes in more than one colour. The Shelly Plug M Gen3 is a current Gen3 device in white and black, built around a newer platform and radio.
Which one to buy if
- your home runs on Apple Home, Google Home or Matter
The Shelly Plug M Gen3 is Matter certified into all of those, where the Fibaro Wall Plug (EU) covers only HomeKit and Alexa.
- you need to switch a high-draw European appliance
The Shelly Plug M Gen3 is rated 3000 W at 13 A, above the 2500 W at 10 A of the Fibaro Wall Plug (EU).
- you want the longest warranty
The Shelly Plug M Gen3 carries three years, against one year on the Fibaro Wall Plug (EU).
- you only use Apple Home and Alexa
The Fibaro Wall Plug (EU) needs no hub for those two and pairs directly over Wi-Fi, which is all some households want.
- you want local scripts and an open API
The Shelly Plug M Gen3 keeps automation on the device and exposes a local REST, MQTT and WebSocket API.
- - Price: €41.26 vs €12.90
- - Warranty: 1 year vs 3 years
- + Price: €12.90
- + Warranty: 3 years
- + Maximum Load Power: 3000W
What owners say
Owners of the Fibaro Wall Plug (EU) describe a compact, well-made plug that has stayed reliable for years, with several people running multiple units without failure. They like seeing real-time consumption in the app, pair it easily with Apple HomeKit for voice and app control, and mention the colour options as a small bonus. The complaints are just as consistent: it is expensive for what it does, it supports only Apple HomeKit and Alexa rather than Google Home, SmartThings or Matter, and a minority report Wi-Fi reconnect trouble, including units that needed re-pairing or threw a not-responding error. Buyers also warn that Fibaro ships regional plug-format variants under similar listings, so confirm the socket type before ordering.
Frequently Asked Questions
Which is better: Fibaro Wall Plug (EU) or Shelly Plug M Gen3?
The Shelly Plug M Gen3 for most buyers, because it is Matter certified into five ecosystems, switches more load, carries a three-year warranty and offers local scripting. The Fibaro Wall Plug (EU) is the narrower HomeKit-and-Alexa option with no Google Home, SmartThings or Matter support.
What is the biggest difference between the Fibaro Wall Plug (EU) and the Shelly Plug M Gen3?
Platform reach. The Shelly Plug M Gen3 commissions through Matter into Apple Home, Alexa, Google Home, SmartThings and Home Assistant, while the Fibaro Wall Plug (EU) works only with Apple HomeKit and Alexa, with no Matter path.
Does the Fibaro Wall Plug (EU) work with Google Home or Matter?
No. It supports Apple HomeKit and Alexa, and the catalog lists Google Home, SmartThings and Matter as unsupported. The Shelly Plug M Gen3, by contrast, is Matter certified into all of them.
Do both of these plugs monitor energy?
Yes. The Fibaro Wall Plug (EU) shows real-time consumption in its app, and the Shelly Plug M Gen3 exposes voltage, current and power on the outlet with an internal temperature sensor and a local API.
Who should buy the Fibaro Wall Plug (EU)?
An Apple HomeKit or Alexa household that wants a compact, hub-free plug with energy monitoring and does not need Google Home, SmartThings or Matter.
Who should buy the Shelly Plug M Gen3?
A European home that wants a metered plug speaking Matter natively into every major ecosystem, with higher load, local automation and a three-year warranty.
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