Plugs · Head to head

Fibaro Wall Plug (EU) vs Shelly Plug M Gen3

Full Smart Plugs comparison in 2026

Updated October 2026
Data from the official Fibaro and Shelly sites.
2026 verdict
For most European smart plug buyers, the Shelly Plug M Gen3 is the better pick over the Fibaro Wall Plug (EU), on ecosystem reach, warranty and load.
It is Matter certified, so it joins Apple Home, Alexa, Google Home, SmartThings and Home Assistant without a hub, it switches 3000 W at 13 A, keeps schedules and scripts locally and carries a three-year warranty. The Fibaro Wall Plug (EU) is the older, simpler option: it is a well-built HomeKit and Alexa plug with energy monitoring that needs no bridge, but it has no Google Home, SmartThings or Matter path, it runs on 2.4 GHz Wi-Fi alone and its warranty is a single year. Buy the Fibaro only if a HomeKit-and-Alexa plug is all you need and you find it at a price that makes sense; otherwise the Shelly Plug M Gen3 does more for longer.
vs
Winner
Shelly Plug M Gen3
Prime exclusive deal
€12.90

Also sold in packs

  • Pack of 2€19.90€9.95 per unitYou save €5.90Buy
  • Pack of 4€37.90€9.47 per unitYou save €13.70Buy
  • Pack of 8€80.90€10.11 per unitYou save €22.30Buy
News by email

Still comparing? Get what's new by email

New releases and the smart home news worth knowing, in your inbox.

Smart home news and new releases, straight to your inbox

New releases, comparisons and the smart home news worth knowing.

No spam. Unsubscribe in one click.

Your subscription could not be saved. Please try again.
Please enter a valid email address.
Tick the box above to finish signing up.
We couldn't verify you're human. Please try again.
Too many attempts. Please try again in an hour.
Your subscription has been successful.
FeatureFibaro Wall Plug (EU)Shelly Plug M Gen3Winner
Price€41.26€12.90Shelly Plug M Gen3
Warranty1 year3 yearsShelly Plug M Gen3
Maximum Load Power2500W3000WShelly Plug M Gen3
IntegrationsAlexa, Apple HomeKit, Home AssistantGoogle Home, Alexa, Apple HomeKit, Samsung SmartThings, Home Assistant, MatterShelly Plug M Gen3
Rating4.54.5Tie
Weather ResistanceNONOTie
Plug FormatType FType FTie
Overheat/Overload ProtectionYESYESTie
Energy MonitoringYESYESTie
Connectivity2.4 GHz WiFi, Bluetooth2.4 GHz WiFi, BluetoothTie
On/Off ButtonYESYESTie
Zigbee RouterNONOTie

What the differences mean

Ecosystems

The Shelly Plug M Gen3 is Matter certified, so one setup code adds it to Apple Home, Alexa, Google Home, SmartThings and Home Assistant. The Fibaro Wall Plug (EU) supports Apple HomeKit and Alexa only, with no Google Home, SmartThings or Matter, which narrows who can use it well.

Load ceiling

The Shelly Plug M Gen3 switches up to 3000 W at 13 A on 220 to 240 V, while the Fibaro Wall Plug (EU) is rated 2500 W at 10 A. For a heater or another demanding appliance the Shelly leaves more room.

Warranty

Shelly backs the Plug M Gen3 with a three-year warranty, and the Fibaro Wall Plug (EU) carries a one-year warranty. On a plug that stays in a socket year after year, that is a meaningful difference in cover.

Local control

The Shelly Plug M Gen3 stores schedules, timers and scripts on the device and exposes an open local API and MQTT. The Fibaro Wall Plug (EU) can be paired locally by Home Assistant over its HomeKit interface, but it does not offer the same scripting surface.

Age and colour

The Fibaro Wall Plug (EU) is the older design, on the market since 2013, and it comes in more than one colour. The Shelly Plug M Gen3 is a current Gen3 device in white and black, built around a newer platform and radio.

Which one to buy if

What owners say

Owners of the Fibaro Wall Plug (EU) describe a compact, well-made plug that has stayed reliable for years, with several people running multiple units without failure. They like seeing real-time consumption in the app, pair it easily with Apple HomeKit for voice and app control, and mention the colour options as a small bonus. The complaints are just as consistent: it is expensive for what it does, it supports only Apple HomeKit and Alexa rather than Google Home, SmartThings or Matter, and a minority report Wi-Fi reconnect trouble, including units that needed re-pairing or threw a not-responding error. Buyers also warn that Fibaro ships regional plug-format variants under similar listings, so confirm the socket type before ordering.

Frequently Asked Questions

Which is better: Fibaro Wall Plug (EU) or Shelly Plug M Gen3?

The Shelly Plug M Gen3 for most buyers, because it is Matter certified into five ecosystems, switches more load, carries a three-year warranty and offers local scripting. The Fibaro Wall Plug (EU) is the narrower HomeKit-and-Alexa option with no Google Home, SmartThings or Matter support.

What is the biggest difference between the Fibaro Wall Plug (EU) and the Shelly Plug M Gen3?

Platform reach. The Shelly Plug M Gen3 commissions through Matter into Apple Home, Alexa, Google Home, SmartThings and Home Assistant, while the Fibaro Wall Plug (EU) works only with Apple HomeKit and Alexa, with no Matter path.

Does the Fibaro Wall Plug (EU) work with Google Home or Matter?

No. It supports Apple HomeKit and Alexa, and the catalog lists Google Home, SmartThings and Matter as unsupported. The Shelly Plug M Gen3, by contrast, is Matter certified into all of them.

Do both of these plugs monitor energy?

Yes. The Fibaro Wall Plug (EU) shows real-time consumption in its app, and the Shelly Plug M Gen3 exposes voltage, current and power on the outlet with an internal temperature sensor and a local API.

Who should buy the Fibaro Wall Plug (EU)?

An Apple HomeKit or Alexa household that wants a compact, hub-free plug with energy monitoring and does not need Google Home, SmartThings or Matter.

Who should buy the Shelly Plug M Gen3?

A European home that wants a metered plug speaking Matter natively into every major ecosystem, with higher load, local automation and a three-year warranty.

AmazonOur store on AmazonShop our ideas on AmazonLists of the smart home setups we would put together ourselves, ready to add to your Amazon cart.Shop on Amazon
Full comparison table

Compare all 39 Plugs side by side

You are looking at two of them. The full table lines up all Plugs in the catalog with the same specs, so you can filter by what you need and sort by price or rating.

  • 39 Plugs
  • 31 specs compared
  • 28 filters
Open the full comparison
More Plugs

Top Plugs to compare next

39 smart plugs from 14 brands compared: Sonoff, Meross, Aqara, Shelly and more. Max load, energy metering, protocols and local control.

All Plugs
Fibaro

More Fibaro products

A sharper look at other Fibaro products worth comparing.

Explore Fibaro
Shelly

More Shelly products

A sharper look at other Shelly products worth comparing.

Explore Shelly