Philips Hue Smart plug (EU) vs Sonoff Wifi Smart Plug S40

Full Smart Plugs comparison in 2026

Updated March 2026
Data from Amazon and official Philips and Sonoff sites.
2026 verdict
Looking at the full picture in 2026, Sonoff Wifi Smart Plug S40 gets the edge. It wins the broader comparison through price, overheat/overload protection, and energy monitoring, while integrations helps confirm the result. There is still a case for Philips Hue Smart plug (EU), but mainly if rating, warranty, and maximum load power is what you value most. Overall, Sonoff Wifi Smart Plug S40 makes more sense for most people.
FeaturePhilips Hue Smart plug (EU)Sonoff Wifi Smart Plug S40Winner
Price€26.99$18.99Sonoff Wifi Smart Plug S40
Rating4.74.4Philips Hue Smart plug (EU)
Warranty2 years1 yearPhilips Hue Smart plug (EU)
Maximum Load Power2300W1800WPhilips Hue Smart plug (EU)
Overheat/Overload ProtectionNOYESSonoff Wifi Smart Plug S40
Energy MonitoringNOYESSonoff Wifi Smart Plug S40
IntegrationsGoogle Home, Alexa, Apple HomeKit, Home AssistantGoogle Home, Alexa, Samsung SmartThings, Home Assistant, IFTTTSonoff Wifi Smart Plug S40
Zibgee RouterYESNOPhilips Hue Smart plug (EU)
Plug FormatType FType BDifferent strengths
Weather ResistanceNONOTie
ConnectivityBluetooth, Zigbee2.4 GHz Wifi, BluetoothTie
On/Off ButtonYESYESTie

Frequently Asked Questions (FAQ)

Which is better overall: Philips Hue Smart plug (EU) or Sonoff Wifi Smart Plug S40?
Sonoff Wifi Smart Plug S40 has the stronger overall profile in this comparison, especially for price, overheat/overload protection, and energy monitoring.
What is the biggest difference between Philips Hue Smart plug (EU) and Sonoff Wifi Smart Plug S40?
Price is one of the clearest differences: Philips Hue Smart plug (EU) lists €26.99, while Sonoff Wifi Smart Plug S40 lists $18.99.
Which one looks better on price?
Philips Hue Smart plug (EU) is listed at €26.99, while Sonoff Wifi Smart Plug S40 is listed at $18.99. Sonoff Wifi Smart Plug S40 (better spec).
Who should buy Philips Hue Smart plug (EU)?
Choose Philips Hue Smart plug (EU) if your priority is rating and warranty and that matters more than price.
Who should buy Sonoff Wifi Smart Plug S40?
Choose Sonoff Wifi Smart Plug S40 if your priority is price and overheat/overload protection and that matters more than rating.
Smart Home Planner